META ADS FOR SOLAR & HOME SERVICES
Get Qualified Solar Leads, Not Vanity Metrics
Facebook & Instagram ad campaigns built specifically for solar and home-services companies in the USA, UK, Canada, and Australia — designed to fill your calendar with real appointments, not just clicks.
Book a Free Strategy Call2,400+ Leads Generated
Why Solar Companies Choose Us
We build Meta Ads campaigns around one goal: qualified leads your sales team can actually close.
Solar-Specific Targeting
We don’t run generic "home services" ads. Every campaign is built around solar buyer intent — homeowners actively comparing quotes, not tire-kickers.
Cost-Per-Lead Focus
We optimize toward a target CPL from day one, and report on it weekly — not vague "reach" or "engagement" numbers that don’t pay your bills.
Built for Sales Teams
Leads arrive with the context your closers need — no more chasing cold, low-intent form-fills that go nowhere.
Full Transparency
You keep ownership of your ad account and see every dollar spent. No black-box reporting, no vanity dashboards.
What's Included
Everything you need to turn ad spend into booked appointments — managed end to end.
Meta Ads Management
Campaign strategy, ad creative, audience targeting, and daily optimization across Facebook & Instagram — built and managed by a dedicated team.
- Campaign setup & structure
- Ad creative & copywriting
- Audience & budget optimization
- Weekly performance reviews
Landing Pages
Fast, mobile-first landing pages built to convert ad clicks into booked calls or completed lead forms — not generic templates.
- Mobile-first design
- Fast load times
- Conversion-focused layout
- A/B testing on key pages
Reporting & Tracking
Clear, honest reporting tied to leads and cost-per-lead — delivered on a schedule you can actually use to plan your sales pipeline.
- Weekly lead & CPL reports
- Pixel & conversion tracking setup
- Ad spend transparency
- Monthly strategy check-ins
Real Results
Campaign data is anonymized to protect client confidentiality — numbers are real.
90-day campaign
Anonymized Solar Installer — Southeast USA
A regional solar installer moved from a generic "reach" campaign to solar-specific intent targeting and a purpose-built landing page, cutting cost-per-lead while lifting close-ready lead quality.
312
Leads Generated
$38
Cost Per Lead
4.6x
ROAS
How It Works
From first call to weekly reports — a simple, transparent process.
Free Strategy Call
We learn about your service area, sales process, and current lead costs — no obligation.
Campaign Build
We build your ad creative, targeting, and landing page around solar buyer intent.
Launch & Optimize
Campaigns go live and we optimize daily toward your target cost-per-lead.
Weekly Reporting
You get clear, honest reports on leads, spend, and CPL — every week, no surprises.
Simple, Transparent Pricing
Management fee only — ad spend goes directly to Meta from your own ad account.
Starter
For solar companies testing Meta Ads for the first time in a single service area.
- Meta Ads campaign management
- 1 landing page
- Weekly reporting
- Pixel & conversion tracking setup
- Ideal for 1 service area
Growth
For established solar companies scaling lead volume across multiple service areas.
- Everything in Starter
- Up to 3 landing pages
- A/B creative testing
- Bi-weekly strategy calls
- Multi-region campaign structure
You Keep Ownership. Always.
Your Meta Business Portfolio and ad account stay in your name. We work with limited, revocable Partner access — you can remove our access at any time, no questions asked. We never hold your ad account, your data, or your leads hostage.
- You retain full ownership of your ad account
- Agency access is limited-role and revocable at any time
- Your leads are your data — always
- No long-term lock-in contracts
Frequently Asked Questions
Book Your Free Strategy Call
Tell us a bit about your business — we'll reach out to schedule your call.
Ready to Fill Your Pipeline With Qualified Solar Leads?
Book a free, no-obligation strategy call and see what a solar-specific Meta Ads campaign could do for your business.
Book a Free Strategy Call